Dogs have been unfairly blamed for human flatulence for generations.
So we gave them a voice (well, Pete Wicks, Susie Dent, Bill Bailey and Annette Badland did).
With placard-wielding protests, billboards, interviews and other content across social media, TV, cinema ads and digital.

Because now Rennie Wind Relief Pro exists, we don’t need to keep blaming our four-legged friends.